Top 5 Fashion Games on iOS in Africa Q1 2024

The first quarter of 2024 saw notable trends in the performance of the top 5 fashion games on iOS in Africa. Here’s a closer look at how these games fared in terms of weekly downloads, revenue, and active users.

Project Makeover from Magic Tavern, Inc. experienced fluctuating weekly downloads, peaking at 12.7K in the week of March 11. Weekly revenue showed a gradual decline, starting from approximately $5.9K in early January and ending around $4.5K in late March. Active users remained relatively stable, with a slight decrease from 54.2K to 44.7K over the quarter.

Crowdstar LLC's Covet Fashion: Dress Up Game had a modest download rate, averaging around 500 to 700 downloads per week. Revenue varied, peaking at approximately $1.6K in mid-February. The game maintained a consistent active user base, fluctuating between 850 and 1.1K throughout the quarter.

SUITSME: Dress Up Fashion Game by ZIRAFIT LIMITED saw a steady increase in weekly downloads, reaching over 1.4K by the end of March. Revenue trends were relatively stable, with weekly earnings hovering between $450 and $823. Active users showed some volatility, ending the quarter at approximately 3.1K.

Toca Boca Hair Salon 4 from Piknik had a consistent download rate, with weekly downloads ranging from 233 to 553. Revenue saw minor fluctuations, staying between $350 and $627 weekly. Active users remained stable, around 1K to 1.3K throughout the quarter.

META SLOTS LIMITED's Match Villa™: Makeup ASMR showed significant growth in revenue, starting from negligible amounts in January to approximately $660 by the end of March. Downloads also increased, peaking at 2.4K in early February. Active users grew steadily, reaching over 1.1K by the end of the quarter.

These insights are derived from Sensor Tower data, where more detailed information can be found. This quarter showcased the dynamic nature of the fashion game market in Africa, with varying trends across different metrics for each game.